Information We Collect
Wine Australia USA ("we," "our," or "us") collects information you voluntarily provide when you interact with our website, contact us, make a purchase, sign up for our Wine Club, or submit an inquiry form. This includes:
- Contact Information: Your full name, email address, mailing address, and telephone number (including mobile phone number if provided for SMS communications).
- Transaction Data: Purchase history, order details, payment information (processed by third-party payment processors — we do not store full card numbers).
- Communication Preferences: Your opt-in/opt-out choices for SMS transactional and marketing messages.
- Usage Data: Information about how you use our website, including IP address, browser type, pages visited, and referring URLs, collected via cookies and analytics tools.
- User-Generated Content: Messages, inquiries, or feedback you send to us through our contact form or via email.
How We Use Your Information
We use the information we collect for the following purposes:
- To process and fulfill your orders and service requests.
- To communicate with you regarding your account, transactions, or inquiries.
- To send transactional SMS messages such as appointment reminders, order confirmations, and service notifications — only when you have explicitly opted in.
- To send marketing and promotional SMS messages, including special offers, new products, and event invitations — only when you have explicitly opted in.
- To improve our website, products, and services.
- To comply with applicable laws and regulations.
- To protect the rights, property, or safety of Wine Australia USA, our customers, or others.
SMS Messaging & Opt-In
Important: We do not sell, rent, share, or use your SMS opt-in data or phone number for any third-party marketing purposes. Your mobile number and consent information are strictly protected.
Wine Australia USA offers two types of SMS messaging programs, each requiring separate, explicit written consent:
Transactional SMS: By opting in, you consent to receive messages related to your account, orders, or services you have requested. Examples include appointment reminders, order confirmations, and account notifications. These messages are necessary for the fulfillment of your requests.
Marketing SMS: By opting in, you consent to receive promotional and marketing messages from Wine Australia USA, including special offers, discounts, new product updates, tasting event invitations, and Wine Club announcements.
Message Frequency: Message frequency may vary based on your interactions with us and seasonal promotions.
Message & Data Rates: Message and data rates may apply depending on your mobile carrier plan. Wine Australia USA is not responsible for any charges incurred from your carrier.
How to Opt Out: You may opt out of receiving SMS messages at any time by replying STOP to any message you receive from us. After opting out, you will receive a final confirmation message and no further messages will be sent, except as required by law.
How to Get Help: Reply HELP to any of our SMS messages or contact us at (628) 999-8211 or [email protected].
Supported Carriers: SMS messaging may not be available on all carriers. We are not liable for delayed or undelivered messages due to factors outside our control.
No Sharing of Opt-In Data: Information provided as part of your SMS opt-in — including your phone number and consent status — will not be shared with, sold to, or used by any third parties for marketing purposes. This data is shared only with our SMS service providers solely for the purpose of delivering messages on our behalf, and only under binding confidentiality and data protection agreements.
Sharing of Information
We do not sell or rent your personal information to third parties. We may share your information only in the following limited circumstances:
- Service Providers: We engage trusted third-party vendors (e.g., SMS messaging platforms, payment processors, email delivery services, analytics providers) who assist us in operating our business. These vendors are contractually obligated to use your information only as directed by us and to maintain appropriate security standards.
- Legal Requirements: We may disclose information if required by law, regulation, court order, or governmental request, or to protect the rights and safety of Wine Australia USA, our customers, or the public.
- Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership.
- With Your Consent: We may share information with third parties when you have provided explicit consent to do so.
SMS Opt-In Data: No mobile information (including opt-in data and phone numbers) will be shared with third parties or affiliates for marketing or promotional purposes. Sharing with service providers is limited strictly to message delivery and is never used for their own marketing purposes.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required by law. When your information is no longer needed, we will securely delete or anonymize it.
SMS opt-in records and consent logs are retained for a minimum of five (5) years to comply with applicable telecommunications regulations including TCPA and A2P 10DLC requirements.
Cookies & Tracking Technologies
Our website uses cookies and similar technologies to improve your browsing experience, analyze site traffic, and understand how visitors use our site. Types of cookies we use include:
- Essential Cookies: Required for the website to function properly.
- Analytics Cookies: Help us understand visitor behavior in aggregate (e.g., Google Analytics).
- Preference Cookies: Remember your settings and preferences.
You can control cookie settings through your browser. Disabling cookies may affect the functionality of certain features on our website.
Your Rights & Choices
Depending on your location, you may have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you.
- Correction: Request that we correct inaccurate or incomplete information.
- Deletion: Request that we delete your personal information, subject to legal obligations.
- Opt-Out of SMS: Reply STOP to any SMS message, or contact us directly.
- Data Portability: Request that we provide your data in a structured, machine-readable format.
- Non-Discrimination: We will not discriminate against you for exercising any of your privacy rights.
California residents may have additional rights under the California Consumer Privacy Act (CCPA). To exercise any of these rights, please contact us at the information provided in Section 10.
Children's Privacy
Our website and services are not directed to individuals under the age of 21. We do not knowingly collect personal information from anyone under 21 years of age. Consistent with applicable alcohol retail regulations, all customers must be of legal drinking age in their jurisdiction. If we learn we have collected information from a minor, we will delete it promptly.
Security
We implement industry-standard technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These include encryption of data in transit (SSL/TLS), access controls, and regular security assessments.
However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security. In the event of a data breach that affects your rights, we will notify you as required by applicable law.
Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- Business Name: Wine Australia USA
- Address: 163 2nd St, San Francisco, CA 94105
- Phone: (628) 999-8211
- Email: [email protected]
We will respond to your request within 30 days. This Privacy Policy may be updated periodically. Changes will be posted on this page with an updated effective date. Continued use of our services after changes are posted constitutes acceptance of the revised policy.